Deven Parekh of Insight Venture Partners has added Buddy Media to his investment portfolio of inventive enterprises. Buddy Media is valued at $500 million according to the valuation that sources say the company earned in their newest $54 million financing round.
Buddy Media is the social media management software that eight of the world’s top 10 international advertisers have chosen. Along with Insight Venture Partners, Bay Partners, Institutional Venture Partners, and GGV Capital took part in Buddy Media’s recent financing round.
Included in Deven Parekh’s investment portfolio are diverse companies, and those he determines for investment opportunities changes each year. He bases his choices on his in-depth research of technology organizations, which helps him in mitigating risk.